Yahoo! Search BOSS V2 were launched in April, and thanks to the users, the service has been blowing past our expectations. Back then, we promised that there was a lot more to come. Today we would like to announce a few updates to the service.
Control your daily usage limits
Many BOSS developers told us they wanted to be able to control their daily usage. Starting next wek, developers can specify a daily dollar limit for your service consumption. Of course, you can change that limit at any time and can make any combination of queries before hitting that limit. Learn more here on how to set this up. You truly control your own service.
HTTPS support for even more security
Even though we are the only Search API using oAuth, we decided to go one step further. We now allow you to use all the goodness of BOSS with HTTPS. You get all the same functionality that you have with BOSS V2 but you can affix a HTTPS to ensure additional peace of mind. Your search with even more security.
BOSS + SQL, BOSS + YQL
We know that a number of BOSS developers are more familiar with SQL and YQL. We have hence upgraded our BOSS mashup to work with V2, which allows for SQL type querying for the service. As shown in this example about 15 lines of code, you can put together a complete News module. You can also use a user created YQL table with BOSS V2. Download sample mashup code or start using YQL. Your search made relational.
More BOSS news
We added more functionality to the BOSS news service. You can now search for specific headlines, news from a specific location and by specific language. All this powered by the great news content that is indexed by Yahoo! News. Your news, with even more control.
Upgrades in the documentation
We have the best user community in the Search world and we listened to you. In addition to previous examples in PHP, we added code examples in Perl, Python, Ruby, Java and C# to make your jump to BOSS as painless as possible. We noticed the common pitfalls users faced and made sure to provide useful pointers where needed. Check out the documentation and start running with BOSS. Your documents, written your way.
What’s next?
We are truly only scratching the surface of what Y! Search BOSS can offer you. We’re working on delivering a new feature related to blog search. Stay in touch, we’ll share more details in posts to come.
Also as we had announced back in April, we are shutting down BOSS v1 on July 20, 2011, so make sure you transition your applications. If you have any questions reach out to us on the BOSS Yahoo! Group – we are always waiting to help.
New Yahoo Clues Launches
Have you ever wondered how powerful it would be to instantly discover what’s popular to a select group of searchers – by age or gender – over the past day, week or even over the past year?
What if you had controls at your fingertips that let you slice and dice Yahoo! searchers by criteria such as gender, age group and regional interest, or gain deep insights from comparing search terms?
Welcome to the new Yahoo! Clues. This free service gives you fun and engaging ways to explore what users are searching for on Yahoo!, offering a “behind the scenes” look into popular search trends.
Top Trends, a key new feature, allows endless exploration of the most popular search terms on Yahoo! Search. Using filter selections, you can choose a combination of time range, gender, age group and geographic location, and even search term category – and Top Trends shows you what’s popular.
Other enhancements to Yahoo! Clues, first introduced back in November 2010, include:
New site design – Clues now includes a home page with navigation to the Top Trends and Trend Analysis features.
More data – We have expanded the history from one month to over 12 months, and covering over three times as many search terms as the previous release.
Global coverage – All English-language searches globally are available.
New map – Trend Analysis includes a brand new map that puts the data at the center of the experience with beautiful heat map visualizations.
Yahoo! Clues is one of the key tools behind the popular Yahoo! search trends stories on our blog, such as last week’s post on the Fourth of July searches, this year’s American Idol projections, Oprah’s Effect on web searches, or even search trends after major news events such as the Death of Bin Laden or the Japan earthquake.
As I ??discussed with Vera H-C Chan during SXSW Interactive earlier this year, analyzing search trends helps us understand the impulses and processes of why people make their choices at that particular moment in time. Furthermore, the massive global scale of Yahoo! Search activity provides a unique ability to instantly poll a huge sample size of our users to spot future trends or dig into what’s popular.
The questions are endless…
For more details on what’s new for Yahoo! Clues, visit the Clues help page, and to start exploring now, go check out the new Yahoo! Clues.
What if you had controls at your fingertips that let you slice and dice Yahoo! searchers by criteria such as gender, age group and regional interest, or gain deep insights from comparing search terms?
Welcome to the new Yahoo! Clues. This free service gives you fun and engaging ways to explore what users are searching for on Yahoo!, offering a “behind the scenes” look into popular search trends.
Top Trends, a key new feature, allows endless exploration of the most popular search terms on Yahoo! Search. Using filter selections, you can choose a combination of time range, gender, age group and geographic location, and even search term category – and Top Trends shows you what’s popular.
Other enhancements to Yahoo! Clues, first introduced back in November 2010, include:
New site design – Clues now includes a home page with navigation to the Top Trends and Trend Analysis features.
More data – We have expanded the history from one month to over 12 months, and covering over three times as many search terms as the previous release.
Global coverage – All English-language searches globally are available.
New map – Trend Analysis includes a brand new map that puts the data at the center of the experience with beautiful heat map visualizations.
Yahoo! Clues is one of the key tools behind the popular Yahoo! search trends stories on our blog, such as last week’s post on the Fourth of July searches, this year’s American Idol projections, Oprah’s Effect on web searches, or even search trends after major news events such as the Death of Bin Laden or the Japan earthquake.
As I ??discussed with Vera H-C Chan during SXSW Interactive earlier this year, analyzing search trends helps us understand the impulses and processes of why people make their choices at that particular moment in time. Furthermore, the massive global scale of Yahoo! Search activity provides a unique ability to instantly poll a huge sample size of our users to spot future trends or dig into what’s popular.
The questions are endless…
For more details on what’s new for Yahoo! Clues, visit the Clues help page, and to start exploring now, go check out the new Yahoo! Clues.
YDN QA with DuckDuckGo a search engine built with BOSS
Rahul Hampole, Senior Product Manager for Yahoo! Search BOSS, recently interviewed DuckDuckGo founder Gabriel Weinberg by email for the Yahoo! Developer Network’s blog. One of the Q&A’s include:
How does Yahoo! Search BOSS appeal to a developer like you (both on the product side and the business side)?
On the product side, it enables a developer to deliver a fully functioning general-purpose search engine to a consumer, which is pretty amazing if you think about it. As such, it really opens up the possibility to innovate in search.
On the business side, the pricing structure enables you to find a profitable niche. Third-party advertising is allowed, and you can also use the Yahoo! Search ads, which should cover costs.
For more of the Q&A, check out the YDN blog interview.
How does Yahoo! Search BOSS appeal to a developer like you (both on the product side and the business side)?
On the product side, it enables a developer to deliver a fully functioning general-purpose search engine to a consumer, which is pretty amazing if you think about it. As such, it really opens up the possibility to innovate in search.
On the business side, the pricing structure enables you to find a profitable niche. Third-party advertising is allowed, and you can also use the Yahoo! Search ads, which should cover costs.
For more of the Q&A, check out the YDN blog interview.
Introducing schemaorg A Collaboration on Structured Data
Today we’re announcing schema.org, a new initiative from Yahoo!, Bing, and Google, to create and support a common set of schemas for structured data markup on web pages. With schema.org, webmasters and developers can learn about structured data and improve how their sites appear in search results on Bing, Google, and Yahoo!. Information and tips are available on schema.org, a one-stop resource for webmasters looking to add markup to make their pages better understood by search engines.
In 2008, Yahoo! showed its support of structured data through the launch of the SearchMonkey program. We won plaudits and awards for our work but most importantly Yahoo! helped boost an increase in markup on the web which in turn helped improve the search experience by resolving questions quickly through enhanced result displays. SearchMonkey also helped Yahoo! kick start various initiatives to provide a better search experience, including automatic rich results and richer object displays on Yahoo! Search.
We continue our support of the open web and in an effort to delight our users with richer and more useful user experiences we’ve come together with Bing and Google to pool our experiences and to support a common set of schemas, just as search engines came together to support sitemaps.
Today’s announcement offers tremendous opportunity for growth. In addition to consolidating the schemas for the vocabularies we already support, there are schemas for more than a hundred newly created categories including movies, music, organizations, TV shows, products, places and more. We will continue to expand these categories by listening to feedback from the community and will continue publishing new schemas on a regular basis. Don’t worry if your site has already added RDFa or microformats currently supported by our Enhanced Displays program, that site will still appear with an Enhanced Display on Yahoo! – no changes required.
As webmasters add this markup to their sites, search engines can develop richer search experiences. Yahoo! is leading the way in this space and recently announced alignment between search and our Web of Objects program to deliver engaging answers through Search Direct. We look forward to seeing structured markup continue to grow on the web, power richer search results, and enable you to find answers faster to even more complex queries.
In 2008, Yahoo! showed its support of structured data through the launch of the SearchMonkey program. We won plaudits and awards for our work but most importantly Yahoo! helped boost an increase in markup on the web which in turn helped improve the search experience by resolving questions quickly through enhanced result displays. SearchMonkey also helped Yahoo! kick start various initiatives to provide a better search experience, including automatic rich results and richer object displays on Yahoo! Search.
We continue our support of the open web and in an effort to delight our users with richer and more useful user experiences we’ve come together with Bing and Google to pool our experiences and to support a common set of schemas, just as search engines came together to support sitemaps.
Today’s announcement offers tremendous opportunity for growth. In addition to consolidating the schemas for the vocabularies we already support, there are schemas for more than a hundred newly created categories including movies, music, organizations, TV shows, products, places and more. We will continue to expand these categories by listening to feedback from the community and will continue publishing new schemas on a regular basis. Don’t worry if your site has already added RDFa or microformats currently supported by our Enhanced Displays program, that site will still appear with an Enhanced Display on Yahoo! – no changes required.
As webmasters add this markup to their sites, search engines can develop richer search experiences. Yahoo! is leading the way in this space and recently announced alignment between search and our Web of Objects program to deliver engaging answers through Search Direct. We look forward to seeing structured markup continue to grow on the web, power richer search results, and enable you to find answers faster to even more complex queries.
Yahoo Search Trends State Fairs Still a Summer Staple According To Online Searches
An enduring summer ritual, Americans have been attending state and county fairs since 1841 and still turn out in droves for livestock judging, butter sculpting, cheese curds and fun family entertainment. Did you know that women search on Yahoo! for “state fairs” more than men and that Wisconsin, Missouri and New Jersey search the most for “state fairs”?
According to Yahoo!, the Top 10 Searched State Fairs are:
1. Texas State Fair
2. New York State Fair
3. Minnesota State Fair (searches are up 88% this week)
4. Wisconsin State Fair (searches are up 17% this week and this state searches for “state fairs” more than any other state this month on Yahoo!)
5. Indiana State Fair
6. Ohio State Fair (searches are up 215% this week)
7. Iowa State Fair (searches are up 66% this week)
8. Illinois State Fair (searches are up 19% this week)
9. California State Fair
10. Oregon State Fair
Today, state fairs have evolved from food and livestock competitions to events the whole family can enjoy with performances this season from nostalgic rock bands like Journey, Def Leopard and Pat Benatar to country favorites Reba McEntire and Alan Jackson. According to Yahoo!, searches this month are spiking for Sugarland, Train and Lady Antebellum, proving they are the hot acts to see this year and are some of the busiest bands on the 2011 state fair circuit.
According to Yahoo!, Top 10 Busiest Bands on the 2011 State Fair Circuit are:
1. Big Time Rush
2. Maroon 5
3. Train
4. Gavin Degraw
5. The Oak Ridge Boys
6. Lady Antebellum
7. Toby Keith
8. Jason Aldean
9. Sugarland
10. MC Hammer
Carnival staple: A trip to the fair would not be complete without a ride on the Ferris wheel or the Tilt-a-whirl, but this year searches are spiking for alternative carnival rides like “crazy mouse” and “the scrambler.” 33% of searches for “carnival rides” on Yahoo! come from those 24-33.
According to Yahoo!, Top 10 Rides on the State Fair Midways are:
1. Ferris Wheel
2. Tilt-a-whirl
3. Merry-Go-Round/Carousel
4. Freak Out
5. The Zipper
6. Skywheel
7. Scrambler/Sizzler
8. Pharaoh’s Fury/Pirate Ship
9. Alpine Bobs/Himalaya
10. Crazy Mouse
Whether you go to see your favorite band, to sample funnel cake or to see an entire sculpture made from butter, there is something for everyone at the state fair.
All data is based on the last 3 months.
According to Yahoo!, the Top 10 Searched State Fairs are:
1. Texas State Fair
2. New York State Fair
3. Minnesota State Fair (searches are up 88% this week)
4. Wisconsin State Fair (searches are up 17% this week and this state searches for “state fairs” more than any other state this month on Yahoo!)
5. Indiana State Fair
6. Ohio State Fair (searches are up 215% this week)
7. Iowa State Fair (searches are up 66% this week)
8. Illinois State Fair (searches are up 19% this week)
9. California State Fair
10. Oregon State Fair
Today, state fairs have evolved from food and livestock competitions to events the whole family can enjoy with performances this season from nostalgic rock bands like Journey, Def Leopard and Pat Benatar to country favorites Reba McEntire and Alan Jackson. According to Yahoo!, searches this month are spiking for Sugarland, Train and Lady Antebellum, proving they are the hot acts to see this year and are some of the busiest bands on the 2011 state fair circuit.
According to Yahoo!, Top 10 Busiest Bands on the 2011 State Fair Circuit are:
1. Big Time Rush
2. Maroon 5
3. Train
4. Gavin Degraw
5. The Oak Ridge Boys
6. Lady Antebellum
7. Toby Keith
8. Jason Aldean
9. Sugarland
10. MC Hammer
Carnival staple: A trip to the fair would not be complete without a ride on the Ferris wheel or the Tilt-a-whirl, but this year searches are spiking for alternative carnival rides like “crazy mouse” and “the scrambler.” 33% of searches for “carnival rides” on Yahoo! come from those 24-33.
According to Yahoo!, Top 10 Rides on the State Fair Midways are:
1. Ferris Wheel
2. Tilt-a-whirl
3. Merry-Go-Round/Carousel
4. Freak Out
5. The Zipper
6. Skywheel
7. Scrambler/Sizzler
8. Pharaoh’s Fury/Pirate Ship
9. Alpine Bobs/Himalaya
10. Crazy Mouse
Whether you go to see your favorite band, to sample funnel cake or to see an entire sculpture made from butter, there is something for everyone at the state fair.
All data is based on the last 3 months.
Yahoo Search is looking for Insiders
The last time I needed a cab ride to the airport, I knew I was in for multiple calls to at least three or four taxi companies before I could find one available within 15 minutes. So, I dove into the app store and its hundreds of thousands of apps to see what I could find.
I’d heard about UberCab, so I started there. I downloaded the app, but after going through sign-up and registration, I wasn’t sure how I’d be charged for the ride. I then searched some more and downloaded Taxi Magic and Cabulous. The Taxi Magic app scouted local cab companies for an available taxi, allowing me to pay the driver directly, so I booked and finished my search without trying the Cabulous app.
Apps are great in this way, but I did wish there was a better method to discover new apps, and find that one app I liked and could depend on.
The ratings and reviews in app stores help, but with 425,000-plus apps in the Apple App Store and 200,000 apps in Android Market, discovering new apps you like isn’t easy. And what’s more challenging – if you don’t know the specific name of the app you want, finding the right app out of the tens of thousands of possibilities requires multiple searches, downloads, and general uncertainty about the quality of the app you download.
Mobile users rely on apps to continuously be informed and entertained, yet discovering new apps on a daily basis is still much more difficult and less intuitive than searching for Web content on the PC.
At Yahoo! Search, we think there is a better way – both for discovering personally relevant apps on a daily basis and finding the utility apps that help get the job done – regardless of the type of device or platform.
Today, we are ?? introducing two fun, fast ways to search and discover mobile apps: Yahoo! App Search on the PC, and AppSpot, a new mobile application. Together, they take the guesswork out of finding relevant and interesting apps for users.
First, Yahoo! AppSpot, a mobile search app for iPhone, iPod touch and Android users, is packed with unique features:
Daily Personal Picks: Unlike ‘Top Apps’ lists that provide the same apps day after day, you’ll get new, personalized app suggestions on a daily basis, so you’re always introduced to the latest, most interesting, and relevant apps.
More Precise Results: Using Yahoo!’s sophisticated search technology, quickly zero-in on an app by showing matching app titles as well as related keywords as you type.
Related Apps: Discover similar apps within the “more apps you’ll love” section to find related apps that best match your needs.
At-a-Glance Shopping: Review the price, overall star ratings, screenshots, and description all on one screen to avoid the endless scrolling.
Fast & Easy Downloads: Direct links to the specific app pages within the Apple App Store or Android Marketplace make downloading an app a snap.
Second, we are rolling out Yahoo! App Search to provide the best of both the PC and mobile worlds –you get the convenience and speed to shop on your PC and the ability to easily download apps on your mobile device.
Yahoo! Search is continuing our mission to take search beyond just links to provide you with direct answers and great content discovery experiences – whenever and wherever you want.
Start discovering new apps today! AppSpot is available now for download on AppSpot for iPhone and iPod touch and AppSpot for Android. Or give it a spin on your PC at http://apps.search.yahoo.com
I’d heard about UberCab, so I started there. I downloaded the app, but after going through sign-up and registration, I wasn’t sure how I’d be charged for the ride. I then searched some more and downloaded Taxi Magic and Cabulous. The Taxi Magic app scouted local cab companies for an available taxi, allowing me to pay the driver directly, so I booked and finished my search without trying the Cabulous app.
Apps are great in this way, but I did wish there was a better method to discover new apps, and find that one app I liked and could depend on.
The ratings and reviews in app stores help, but with 425,000-plus apps in the Apple App Store and 200,000 apps in Android Market, discovering new apps you like isn’t easy. And what’s more challenging – if you don’t know the specific name of the app you want, finding the right app out of the tens of thousands of possibilities requires multiple searches, downloads, and general uncertainty about the quality of the app you download.
Mobile users rely on apps to continuously be informed and entertained, yet discovering new apps on a daily basis is still much more difficult and less intuitive than searching for Web content on the PC.
At Yahoo! Search, we think there is a better way – both for discovering personally relevant apps on a daily basis and finding the utility apps that help get the job done – regardless of the type of device or platform.
Today, we are ?? introducing two fun, fast ways to search and discover mobile apps: Yahoo! App Search on the PC, and AppSpot, a new mobile application. Together, they take the guesswork out of finding relevant and interesting apps for users.
First, Yahoo! AppSpot, a mobile search app for iPhone, iPod touch and Android users, is packed with unique features:
Daily Personal Picks: Unlike ‘Top Apps’ lists that provide the same apps day after day, you’ll get new, personalized app suggestions on a daily basis, so you’re always introduced to the latest, most interesting, and relevant apps.
More Precise Results: Using Yahoo!’s sophisticated search technology, quickly zero-in on an app by showing matching app titles as well as related keywords as you type.
Related Apps: Discover similar apps within the “more apps you’ll love” section to find related apps that best match your needs.
At-a-Glance Shopping: Review the price, overall star ratings, screenshots, and description all on one screen to avoid the endless scrolling.
Fast & Easy Downloads: Direct links to the specific app pages within the Apple App Store or Android Marketplace make downloading an app a snap.
Second, we are rolling out Yahoo! App Search to provide the best of both the PC and mobile worlds –you get the convenience and speed to shop on your PC and the ability to easily download apps on your mobile device.
Yahoo! Search is continuing our mission to take search beyond just links to provide you with direct answers and great content discovery experiences – whenever and wherever you want.
Start discovering new apps today! AppSpot is available now for download on AppSpot for iPhone and iPod touch and AppSpot for Android. Or give it a spin on your PC at http://apps.search.yahoo.com
White Hat SEO
Optimizing web pages for search engines is a huge business. Like many service industries, a line has been drawn in the proverbial sand pertaining to the sort of techniques used. SEO, or search engine optimization, entails promoting certain elements of a website and making them compatible with aspects major engines rank highly.
Black Hat SEO
Many marketers play games with the search engines, and in doing so often bend or break the rules. These sites can have terrific short term success if the gamble pays off, but more often that not, the URL will eventually be removed from the engine and the benefits cease. Website owners who prefer not to attempt to deceive both search engines and visitors are said to employ White Hat SEO techniques.
Black Hat SEO
Many marketers play games with the search engines, and in doing so often bend or break the rules. These sites can have terrific short term success if the gamble pays off, but more often that not, the URL will eventually be removed from the engine and the benefits cease. Website owners who prefer not to attempt to deceive both search engines and visitors are said to employ White Hat SEO techniques.
Six Effective Ways to Create Killer Content
Imagine that you could create a single piece of content that determines your entire success on the web; it’s very possible. Creating a piece of killer content that gains the attention of your community, builds your brand and becomes a steady source of web traffic takes time and imagination but your investment toward content creation has a vast return on investment than aiming to create smaller, one-off pieces of work that are drowned in the vast information ocean called the web.
This article will explain six effective ways that you can create killer content that captures the attention of the web, launches your online brand and creates a never-ending flow of targeted web traffic.
This article will explain six effective ways that you can create killer content that captures the attention of the web, launches your online brand and creates a never-ending flow of targeted web traffic.
More-General Keywords
One of the common rules in search-engine marketing (SEM) is that “content is king.” This is the idea that governs websites looking to become one of the Top 10 blogs with more-general keywords through the use of a content farm.
Ideally, this entails the publishing of quality articles that attract visitors through search-engine optimization (SEO) and keyword research who then spread the content themselves through outlets like social media. Of course, this is only part of the story. In order to rank highly in search results, websites and blogs also need a high number of backlinks to establish authority to Google’s spiders and search algorithms. And this is where the controversial practice of “content farms” comes into play.
Ideally, this entails the publishing of quality articles that attract visitors through search-engine optimization (SEO) and keyword research who then spread the content themselves through outlets like social media. Of course, this is only part of the story. In order to rank highly in search results, websites and blogs also need a high number of backlinks to establish authority to Google’s spiders and search algorithms. And this is where the controversial practice of “content farms” comes into play.
Interesting Summary & Predictions for SEO
Some predictions for SEO in 2011:
Social media will increase its influence in search-engine rankings. Mobile devices will become more important in online marketing. Social-media marketing itself will become more mainstream
Social media will increase its influence in search-engine rankings. Mobile devices will become more important in online marketing. Social-media marketing itself will become more mainstream
The first point is obvious, but it is important to add a caveat: Social-networking websites like Facebook and Twitter, to varying degrees and in various search engines, are increasing in prominence. But wait a second before you start imagining a quick way to build thousands of backlinks.
Social-Media Policy Examples in Business
Social-media marketing (SMM) is one of the latter stages of the process of creating and implementing an overall Internet-marketing strategy, but that does not make it any less important.
As we often write, the general philosophy of all marketing — online or traditional — in for-profit companies is to maximize the number of relevant leads and then direct them to the sales department. The principle has remained the same even though the tactics may change — but with one important difference.
The process of maximizing leads in online marketing involves attracting as much relevant traffic to a website from which people will purchase a product, click on an advertising banner, or perform some other desired action. As such, the point is that the website itself needs to be optimized as well as attractive and engaging as possible before the traffic arrives through search-engine marketing (SEM) and SMM. If a person visits the site and sees that it is unattractive and unprofessional, he will never return (and be less likely to “convert” in the first place).
As we often write, the general philosophy of all marketing — online or traditional — in for-profit companies is to maximize the number of relevant leads and then direct them to the sales department. The principle has remained the same even though the tactics may change — but with one important difference.
The process of maximizing leads in online marketing involves attracting as much relevant traffic to a website from which people will purchase a product, click on an advertising banner, or perform some other desired action. As such, the point is that the website itself needs to be optimized as well as attractive and engaging as possible before the traffic arrives through search-engine marketing (SEM) and SMM. If a person visits the site and sees that it is unattractive and unprofessional, he will never return (and be less likely to “convert” in the first place).
Article-Marketing Automation
Most SEO marketers and content writers understand the basic principle: that “content is king.” In general, the websites that provide frequent, quality content will be those that tend to rank highly in organic search-results and social-media marketing — especially though keyword targeting. Google rewards those website that update themselves regularly with new content (as opposed to so-called “business card” websites that have static pages).As Cristian Lungu notes at Search-Engine Journal:
Social Media Today, Google +1, and SEM
From SEOmoz:
Search Engine Optimization Tools
Here you will find an excellent selection of useful Search Engine Optimization tools, where you can perform a variety of SEO checks and tests on your websites, in order to discover where you need to apply more specific SEO techniques, and slowly being to improve your SERP Ranking, and achieve a greater amount of traffic to your websites.
Below are several links to various tools that all webmasters should sign up.
Social Bookmarking
Social bookmarking is a web technology that is used to store, organize and share the bookmarks of the websites. Social Bookmarking has become very popular recently. The bookmarked websites can be held private or shared publicly. You can share your favorite links with your friends, colleagues or family members.
The people can view the bookmarks by category, tags or a search engine. There are many social bookmarking services available like onlywire.com and socialmarker.com. Today, a large number of communication and information networks are benefiting from these services.
The people can view the bookmarks by category, tags or a search engine. There are many social bookmarking services available like onlywire.com and socialmarker.com. Today, a large number of communication and information networks are benefiting from these services.
SEO: Off-Page Optimization
Each search engine has its own criteria to determine that which websites meet their requirements. When we talk about ranking in Google there are following two major factors. These are On-Page and Off-Page Optimization.
Off-page optimization is the search engine optimization technique that is applied to “off page”. It consists of using the keywords as anchor text and getting links to your website.
There is a variety of ways of getting links backs to your website including directory submissions, articles writing and submissions, three-way links, one-way links, forums postings, blogging, press releases, social networking and reciprocal links.
Off-page optimization is the search engine optimization technique that is applied to “off page”. It consists of using the keywords as anchor text and getting links to your website.
There is a variety of ways of getting links backs to your website including directory submissions, articles writing and submissions, three-way links, one-way links, forums postings, blogging, press releases, social networking and reciprocal links.
SEO: On-Page Optimization
Ranking in Google mainly depends upon on-page optimization and off-page optimization techniques. On-page optimization are search engine optimization techniques that are applied to the web page, which you are trying to get ranked in the search engines.
The on-page optimization techniques are essential for the natural ranking in the search engines. The most important on-page optimization technique include content optimization, using keywords in page title and meta tags, using H1, H2, alt tags and SEO making friendly file names.
The on-page optimization techniques are essential for the natural ranking in the search engines. The most important on-page optimization technique include content optimization, using keywords in page title and meta tags, using H1, H2, alt tags and SEO making friendly file names.
Things to Avoid in Search Engine Optimization
SEO or search engine optimization is the action of optimizing a website to get its natural rankings in the major search engines like Google, Yahoo and MSN. It is one of the most important ways of promoting a website online. SEO is so easy and misunderstood at the same time. The basic SEO strategies don’t require much capital and can provide your business some major benefits.
Search engines have some rules and guidelines that must be followed by an individuals and SEO companies. SEO scams are becoming more popular now-a-days despite the fact that there are many ethical SEO firms and SEO experts.
Search engines have some rules and guidelines that must be followed by an individuals and SEO companies. SEO scams are becoming more popular now-a-days despite the fact that there are many ethical SEO firms and SEO experts.
Building Backlinks
Building backlinks to your pages is an essential part of SEO (short for Search Engine Optimization) for two reasons. The first reason is that it helps your pages get indexed faster, which is very important because you want the search engines to find them as soon as possible and crawl them regularly. The second reason is that it helps your pages get higher search engine rankings for the keywords of your choice. The more backlinks you have, the better. Period.
However, building backlinks can be a time-consuming, boring process. You can outsource the process to an agency and pay a lot of money... Or you can do it yourself with SocialMonkee!
However, building backlinks can be a time-consuming, boring process. You can outsource the process to an agency and pay a lot of money... Or you can do it yourself with SocialMonkee!
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